Pareu” is the Tahitian word for a lightweight printed cotton fabric that was first imported into Polynesia by the French during the early 1800s. During the 1930s, the motifs and colors of the pareu began to influence the prints being used in Hawaii for Aloha shirts. By the 1950s, the pareu print had become a distinct and very popular design style for the Aloha shirt. This midcentury-inspired pareu print features the flower of the sandalwood tree, a native Big Island tree that is highly prized for its fragrant wood. For an iconic Hawaiian tree with such beautiful flowers, the sandalwood is at times overlooked as an inspiration for Aloha and Pareu prints.
Fabric & Construction:
Cut and sewn in El Paso, Texas.
Original print, artisan printing technique; colors may vary.
Our Cowboy Cloth is lightweight, breathable and quick drying. Super soft, yet so tough it scares wrinkles away. 60% cotton / 40% poly.
Long Sleeve | Tailored fit | Real Coconut Buttons
Performance from sea to snow and beach to bar
What is "Western Fit"?
Not too boxy and not too fitted. Designed to be worn untucked. If you're between sizes we recommend sizing up.
Find your perfect fit:
The chest measurement is taken 1" below the armhole. Measure under your arm at the broadest part of your chest for a full chest measurement.
Measure the circumference of your neck with at least two fingers of room. Round up to the nearest half inch.
Measure from the base of neck at center point, where your collar meets the yoke, over the shoulder and down to the wrist.